After a fantastic 2018, which has consolidated the momentum Openbravo has built in previous years  and shown that we are definitely on the right track,  we felt that the time was right to attend NRF  2019: Retail’s Big Show.

The event, which is the world’s largest retail conference and expo with 37,000 attendees, 16,000 retailers, and more than 700 exhibitors from close to 100 countries.

This year, it will take place from 13th to 15th January at the Jacob K. Javits Convention Center in New York.

We are really excited about being able to participate in NRF 2019 and I’m especially pleased, since I will have the pleasure to be there together with our CEO, Marco de Vries.

During the three days of the event, we will hear  presentations from key players and brands that are changing and revolutionizing retail today and influencing its future development.  And after reviewing the agenda, one  thing is already clear: it will be very difficult to make a short list of the presentations I would like to attend! For those of you who are also struggling to build your own agenda,  take a look here to my preliminary selection of some presentations that I’ve found of interest. For sure, there are plenty more but these caught my eye as  presentations that should not be  missed …

By attending NRF 2019, we hope to learn more about the event on the ground so that we can decide if a stronger presence is called for in the future. It will also give us unique perspective from which to validate our value proposition and develop fresh insights for future roadmap development.

Last but by no means least, we expect to have the opportunity to meet new potential customers.

From a branding perspective, it’s also an excellent opportunity to make Openbravo better known in the US. To make this possible, we will be present in two relevant magazines, both distributed during the event to all visitors:

  • STORES Retail Buying Guide, which was published last November.
  • CIO Review Retail Special Edition, which  goes live next week and features Openbravo as the cover story.


If you are attending the event and want to talk with our CEO, Marco de Vries or with myself please contact us directly through our LinkedIn profiles or provide your contact details here and we will contact you as soon as possible for setting up a meeting in New York.

Stay tuned for my posts during the event in LinkedIn or in Twitter (hashtags #NRF2019 and #NRF2019OB). See you in Retail’s Big Show 2019!

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Xavier Places i Cano

Xavier Places i Cano

Passionate about my family, friends, Openbravo and Marketing! Ready to engage with us? Product Marketing Director at Openbravo