Which is the Best Digital Asset Management Software? Digital asset management (DAM) software catalogs and stores the repositories of media files, such as photos, audio files, and video files. By applying metadata taxonomies to assets, users can group, search, and distribute files. DAM solutions often come with powerful import and export functions, versions of assets optimized for processing speed, preview and thumbnail views, and other features such as automatically converting files to different file types or file sizes.

Which is the Best Digital Asset Management Software?

DAM systems are often implemented by marketing and operations teams in various industries to identify and manage online brands. These products can also be used to reduce the multiplication of assets of an organization, to protect current collections, and to control the security of assets with role-based permissions. Some businesses call certain individuals as DAM directors or “librarians” and inspect these assets and make sure that they are aligned with the brand’s specially designated rules.

Many DAM products integrate with other management software, such as the Enterprise Content Management category and Web Content Management category, and with a variety of creative software, including website creators and content marketing tools.

Digital Asset Management Software Overview

The best Digital Asset Management Software products are determined by customer satisfaction (based on user ratings) and market presence (by product scale, focus, and impact) and are divided into four categories:

Leading quadrant products

The products in the Leader Quarter are largely ranked by G2 Crowd users and have significant Market Being points. Leaders include: Bynder, MarcomCentral, Canto, Canto, Widen Collective, Extensis Portfolio, Webdam, Brandfolder, Salsify Product Experience Management Platform, IntelligenceBank 
Digital Asset Management, Vendor, iNEWS, Image Transfer, Wiredrive and Libris.

High Performers

High Performers is rated high by users, but they have not yet achieved Market Status of Leaders’ High Performance: WoodWing Elvis DAM, Brandworkz, MediaValet, Asset Bank, MerlinOne, GlobalEdit, NetX, PimCore and Hyper Content and Digital Asset Management Server.

Contestants have significant Market Assets and resources, but below average user Satisfaction scores have been received or there are not enough inspections to verify the solution. Contents include: Document, Percolate, Alfresco ECM Platform, Nuxeo Platform, assetSERV, OpenText MediaBin, Interplay | MAM, CONTENTdm, Censhare Digital Experience Platform and ENPS.

Niche solutions

Niche solutions do not have the Market Presence of Leaders. They may have been evaluated positively about Customer Satisfaction, but they have not yet received sufficient reviews to confirm them. Niche products include: CELUM, MediaBeacon R3volution, Xinet by Northplains, ResourceSpace, Pics, Northplains, MediaBank and Brand Connect.

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